120-Day Startup Program
Bootstrap from idea to validation without an MVP
120-Day Startup program teaches you to take your raw idea, turn it into a compelling offer and achieve market validation, before investing significant resources in building a product.
Stop wandering aimlessly.
Yes, the early stage is uncertain, but it doesn't have to be messy. Leantersect helps you systematically go from your Plan A to a plan that works before running out of resources.
- It doesn't help to be constantly reminded that most products end up failing anyway.
- What if you could test the viability of your idea before committing yourself and your company resources fully?
- What if you could find traction (aka paying customers) for your product even before building it?
- What if you could use this early validation to de-risk your idea, build a team, and greenlight your project?
- That is what we teach you how to do and why we built 120-Day Innovation Accelerator.
Who is this program for ?
120D Startup program is for founders, startups, and corporate innovators seeking to level up and build the next generation of products that matter.
You're a great fit if any of these are true:
- You're an aspiring entrepreneur or innovator in the idea stage.
- You're working on a digital, physical, or services product.
- You've built and launched a new product (MVP) with few or no paying customers yet.
- You're pre-product/market fit.
- You've been operating like Steve and are ready to level-up and transform your mindsets.
You're not a great fit if:
- You aren't actively working on an idea. Our program is for doers.
- You have a mature product with 20+ team members.
- You have a working product with lots of customers getting ready to scale.
- You're post-product/market fit.
- Your current process is working, and you aren't interested in changing anything.
What will you learn?
How to design business models.
How to test whether an idea is worth pursuing.
How to communicate an idea clearly and concisely to internal and external stakeholders.
How to identify and prioritize the riskiest assumptions in your business model.
How to stress test your riskiest assumptions using small and fast experiments.
How to use customer interviews to learn from customers.
How to build a company-wide dashboard.
How to pitch to customers.
How to operate and make decisions under conditions of extreme uncertainty.
What will you learn?
120-Day Startup program teaches you a systems approach to driving repeatable awareness and interest to your products and services -- before building them.
Establishing demand for your product before you build your product is the first step to take launching a new product.
- You'll learn
- How to design business models.
- How to test whether an idea is worth pursuing.
- How to communicate an idea clearly and concisely to internal and external stakeholders.
- How to identify and prioritize the riskiest assumptions in your business model.
- How to stress test your riskiest assumptions using small and fast experiments.
- How to use customer interviews to learn from customers.
- How to build a company-wide dashboard.
- How to pitch to customers.
- How to operate and make decisions under conditions of extreme uncertainty.
Program Structure
120-Day Startup program is a product launch fast track that combines the first three workshops in our stage-based roadmap under one program.
Program Agenda
WEEK 1:
Continuous Innovation Framework
What separates successful entrepreneurs isn't differing skill sets, but differing mindsets. In this workshop, you'll learn the key mindsets and strategies for building the next generation of products that matter.
WEEK 2:
Stress Test Your Idea For Desirability
As entrepreneurs, we are charged with building better products, but what does better even mean? This is the million (or billion) dollar question that we'll cover in this workshop.
WEEK 3:
Stress Test Your Idea For Viability
Too many entrepreneurs rush outside the building with a product only to find out months later that they are chasing too small an idea. In this workshop, you'll learn how to test whether your idea is worth pursuing in 5 minutes versus 5 months.
WEEK 4:
Stress Test Your Idea For Feasibility
In this workshop, you'll learn how to formulate a stage-based product launch and validation strategy using battle-tested recipes.
WEEK 5:
The Customer Forces Model
In this workshop you'll learn the behavioral science of how customers buy and use products. We'll build on this model in subsequent workshops.
WEEK 6:
Running a Problem Discovery Sprint
This workshop breaks down the 3 steps for running effective customer interviews.
WEEK 7:
Unpacking Insights
We'll cover how to post-process your raw interview notes into actionable insights.
WEEK 8:
Advanced Tactics
Interviewing is a skill that gets better with more practice. We'll discuss more advanced techniques for running interviews.
WEEK 9:
The Mafia Offer Campaign
Deliver an offer your customers cannot refuse.
WEEK 10:
Solution Design
Design a solution to cause a switch
WEEK 11:
Offer Assembly
Assemble an offer your customers cannot refuse
WEEK 12:
Offer Delivery
Deliver an offer your customers cannot refuse
WEEK 13:
3p Progress Report
Make an evidence-based go/no-go decision
WEEK 14:
Q&A COACHING SESSION
At the end of the program, you'll get live feedback from a Leantersect coach on any follow-up questions from the program.
Program Overview
Delivered 100% online in multiple time.
Attend from anywhere.
4 weekly workshops.
2 hours each.
Learn by doing.
Design your business model.
Online tools.
Put your learnings to practice.
Community support.
Discussions and private forums.
Private coaching.
Get feedback on your business model.
120-Day startup program outcomes
The goal of 120-Day Startup program is to teach you how to take any idea from concept to Problem/Solution Fit.
- Problem/Solution Fit means you have:
- a business model blueprint for your idea captured on a lean canvas.
- a traction roadmap that outlines your key milestones and validation strategy.
- identified a big enough opportunity worth pursuing.
- have a clear understanding of your customers’ needs (and wants).
- know the smallest thing you need to build to deliver value to your customers (MVP).
- have secured sufficient tangible commitments (e.g., advance payments, letters of intent, pilot commitments) from customers.
- be able to make an evidence-based go/no-go decision to move forward on the idea.
Still, have questions? Request a FREE demo
If you have requested the 120-Day Innovation Accelerator demo, it will be delivered to you shortly.
In the meanwhile, get started with our free resources
Includes:
Courses:
1) Innovation Foundations &
2) Business Model Design
Tools:
1) Lean Canvas (Business Modeling Tool)
2) Traction Roadmap
Bonus:
Live interactive workshop on making the best use of the FREE resources
